7 Jobs in Rocky Hill, CT
Avid Marketing Grp. is Hiring a Marketing Analytics Manager Near Rocky Hill, CT
Reports to: Sr. Dir, Analytics
Duties and Responsibilities:
- Reporting program-specific performance across traditional shopper tactics (National, media, retailer media, trade offers, etc.) correlating performance to syndicated data lift and other KPIs.
- Reporting across multiple programs, analyzing what is working and what needs to be optimized.
- Managing complex client budgets in coordination with Account Services and Accounting teams.
- Making program/tactic recommendations in conjunction with budget recommendations based on client strategy. Updating clients with cadenced deliverables.
- Work in a collaborative environment, cross-functional setting and responsible for explaining complex concepts
- Subject to change based on business requirements
- 5 years of experience in CPG data analytics, which could include Shopper Insights, Category Management, RGM, Trade, or Sales support roles.
- Deep understanding of CPG industry and FDMC retailers.
- Experience analyzing Retail Media.
- Understanding of how to pull, extract, and analyze syndicated POS data
- A passion for storytelling based on data.
- Expert in Excel and PowerPoint, including regular use of pivot tables and formulas (vlookup, if/then, sumif, etc.)
- Strong analytical and critical thinking skills
- Excellent written and verbal communication skills
- Ability to analyze and interpret large quantities of data from multiple sources and summarize into key insights /learnings.
- Traditional Strategic Planning experience.
- Panel Data knowledge.
- Excel tool building experience.
- Experience with BI tools.
- Previous worked in an agency setting.
- Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
Job Summary
Full Time
$113k-147k (estimate)
05/10/2024
07/09/2024
The job skills required for Marketing Analytics Manager include Insight, Verbal Communication, Coordination, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Analytics Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Analytics Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing Analytics Manager positions, which can be used as a reference in future career path planning. As a Marketing Analytics Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Analytics Manager. You can explore the career advancement for a Marketing Analytics Manager below and select your interested title to get hiring information.
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